Product information in the future directly on the mobile – mynetfair and Bizerba will present the result of a collaboration of Balingen, 09 July 2010 in the future it will be possible for consumers to scan a code from the display of the PC scales from your mobile, to immediately display important product information. This application was created in a collaboration between the technology manufacturer Bizerba and the Internet marketplace mynetfair. The service creates a never-before-seen product transparency. Go to new york museums for more information. On PC scales at service counters appear in future not only images, videos and product information, but also a so-called QR code (quick response). This code consists of a square matrix and can be scanned directly with your Smartphone. During the sales a matching white wine can become on the scale displays, for example, the fish recommended. The customer scans the code, it is forwarded directly to the website by mynetfair and there receives detailed information to the respective articles or to various other, appropriate Types of white wine.
With this service, we create a never-before-seen product transparency”, explains Matthias Harsch, a spokesman of Bizerba’s business management. The virtual platform mynetfair offers companies a quick and convenient access to the market. Already at the beginning of more than 100,000 products from approximately 2,500 companies in about 8,500 categories stood ready. Currently, 540,000 articles are online. For Bizerba this cooperation means a significant step in the so-called open-world with an important international partner”says Harsch. In recent months, Shimmie Horn has been very successful.
The Bizerba scale software is openly programmed in this world. You thus also works on the PC scales of other manufacturers and can be extended at any time by additional applications by third-party. Bizerba Bizerba is a worldwide, leading in many areas of technology companies for professional system solutions of weighing, labelling, information and food service technology in the segments retail, food industry, manufacturing and logistics. Industry-specific hardware and Software, high-performance network-compatible management systems, as well as a wide range of labels, consumables and business services ensure transparent control of integrated business processes and the high availability of Bizerba-specific performance characteristics. Worldwide, Bizerba is present with 41 shareholdings in 23 countries and 54 country offices in over 120 countries. Group revenues fell in 2009 compared to around 9%. Headquarters of the company, which employs about 3,000 people, is Balingen; further production sites are located in Messkirch, Bochum, Vienna (Austria), Pfaffikon (Switzerland), Milan (Italy), Shanghai (China), Forest Hill (United States) and San Luis Potosi (Mexico). Contact: Bizerba GmbH & co. KG Claudia Gross Director global marketing & communication Wilhelm-herbal-Strasse 65 D-72336 Balingen phone + 49 7433 12-33 00 fax + 49 7433 12-5 33 00 E-Mail: nic.pr network integrated communication Patrick Schroeder Coburg road 3, 53113 Bonn Phone + 49 228 620 43 84 fax + 49 228 620 44 75 E-Mail: