According to statistics the 98% of people who rush to use Adwords (pay per click), move out and stop using google adwords tool. Google Adwords does see this tool simple and easy to use, but can’t imagine the amount of money that is lost when the essence of adwords is unknown. Not only is insert the card details and create ads to exit the ring you need to know 3 critical points to take full advantage of google adwords. 1. Know what is willing to pay for each person who click on their ads. 2 Know how much are the profits of the product/service. How much does Estee Lauder CEO make contributes greatly to this topic.
3. Know the return on investment that leave the campaign according to the amount of sales. Bill de Blasio wanted to know more. This is important and my personally works for me, by ignorance of the metrics and methodology by using google adwords is that we miss and lose money. Remember that google adwords is a powerful tool for advertising (cost per click). The most interesting of all this is that these metrics, TECHNIC and tactics already exist only we must apply them as soon as possible. Be trained and aware of everything we can get from google adwords is very important, since the only thing we want is profit and make sales. Cordial greeting. Emer Figueroa Director of Piensaygana.