Let The New Trend: Just The Customers Work

New book shows how companies in this way costs as a company increases customer satisfaction by the fact that it lets the customers work? How is it possible that another company improves the communication with its business partners and at the same time reducing costs? The answer to both questions is the new book business to business portals in practice.” Freiburg, may 2009. The business collaboration with other companies (business customers, partners, suppliers) is for the economic success of most farms of the utmost importance. Nevertheless she carried out always still often very unstructured and without standardized procedures. The employees often spend a significant part of their working time by answering questions or time-consuming routine activities. Simple, recurring operations often trigger avalanches by emails. This costs a lot of time and money. More and more companies therefore implement Web-based portals, targeted data and information with others Companies with whom they work together on business, to Exchange over the Internet. Customers, suppliers and partners can around the clock on a such business-to-business (or short: B2B) Portal access – equipped with individual rights and login on the portal user management.

Specific business processes can be made more efficient with the help of such B2B portals, by these are standardized and automated. An example of this is ordering promotional materials by partners: instead of cumbersome via fax or eMail to make an order, which finally must be entered manually by the competent staff in the system, can the partners quickly and easily online order the materials about the B2B Portal. So the order without media discontinuity is recorded in the system and can be processed faster. With a B2B Portal, it is even possible to work the customers, while making him manage his data itself. This saves the company a lot of time and money and reduces also the error rate. At the same time, the perceived quality of service can be improved to customers and partners by reduced response times and personal contact is limited to questions with genuine need for clarification. Especially for routine tasks and clearly defined processes savings can be realized and reduced lead times.

B2B portals long time mostly were in large groups to use, the theme now also in medium-sized companies more and more comes to the fore. With modern tools such as the industry-neutral portal software Intrexx it is today possible to put a B2B Portal from standard components and configure with graphic editors. As a result, the implementation will be faster and cheaper – the usage becomes profitable even with a low budget. “The new book of business-to-business portals in practice” shows examples of descriptive practice, how to successfully planned and implemented a B2B Portal. The focus is on the applications for medium-sized companies. On the basis of the standard software Intrexx describes typical elements of B2B portals and their benefits for the companies worked out. The author Dr. Gero presser is an expert in the field of Web-based portals and has extensive practical experience with portal projects of any kind. Through the vivid writing, the book is very easy to understand and suitable also for non – professionals. The book is available under books and can be requested under of editors as a free review copy.